ARDENCY INN Debuts Innovative Liquid Eyeliner | July 1, 2015

Jul 1, 2015

ARDENCY INN Debuts Innovative Liquid Eyeliner | July 1, 2015

I'm excited to share yet another innovative product launch with you all from Ardency Inn!!!

Credit Makeup James Vincent, Background art Shantell Martin (@shantell_martin)

"Launching today on, and is MODSTER Easy Ride Supercharged Liquid Eyeliner, which contains a blend of specialty waxes, normally found only in cream and gel eyeliners, giving opaque coverage that stays on blacker, longer."



NEW YORK, NY (JULY 2015) - ARDENCY INN announces the launch of Modster Easy Ride Supercharged Liquid Liner, a matte black waterproof liner featuring an innovative flocked applicator with a micro "straight edge" tip that makes it virtually impossible not to draw a clean, straight line, every time.

The ultra deep black color is achieved thanks to a blend of specialty waxes, normally found only in cream and gel eyeliners, that gives a rivh, opaque coverage and stays on blacker, longer.

While most long lasting liquid liners contain film formers that create a visible sheen, MODSTER Liquid Liner is formulated with a copolymer that extends wear without adding a reflective film. The result is a matte black liner that looks strikingly modern and sophisticated.

MODSTER Liquid Liner was inspired by the Mod subculture of high fashion and all-night clubs. The looks created by ARDENCY INN Director of Artistry James Vincent on DJ and Producer Audrey Napoleon add a modern edge to the bold doe-eye of the 1960's. Background art by Shantell Martin (@shantell_martin)

ARDENCY INN MODSTER Easy Ride Supercharged Liquid Liner in Deep Black retails for $20 and will launch on July 1st 2015 at, and Urban Outfitters flagship store in Herald Square NYC. Follow #ARDENCYINN on instagram to find out about our #MODvsROCK contest launching July 1st!

Ardency Inn is a collective of music and makeup artists based in downtown New York. The group creates high performance color cosmetics worn by musicians not only on stage but also in their everyday life. The innovation behind ARDENCY INN's custom formulation quickly attracted a devoted base of makeup and music fans throughout the US. The brand won the 2013 WWD Beauty Inc Award for newcomer of the year in the prestige category. You can also stay up to date on all things #ARDENCYINN by connecting on Facebook, Twitter and Instagram.


Contest:  In addition, they are kicking off their first ever Instagram contest and are requesting to see your best MOD and PUNK makeup creations for a chance to win $250 in product

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